SEO
Overview
An audit of on-page and off-page SEO efforts analyzes technical errors, content gaps and link profile weaknesses. A customized strategy is then developed around 3-5 high intent keywords and topics with the most upside. An editorial calendar schedules optimized blog content with relevant keywords. Backlink outreach builds links from industry authorities and partners. Website UX enhancements like navigation improvements and internal linking optimize the user experience.
Analytics tools monitor search performance factors and keyword rankings. Monthly reports analyze progress towards goals. Mid-campaign reviews may involve refining targets based on new search trends or competitor actions. By the project completion, the client has the in-house expertise to independently manage their organic visibility through an iterative strategic process.
Insights
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